State Farm Insurance

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State Farm several American companies and insurance and financial services in the United States.

Key business group is State Farm Mutual Automobile Insurance Company, the insurance company Mutual to also owns other companies Farm State. In the capital faced in Bloomington, Illinois.

State Farm is ranked 44th in the 2013 Fortune 500 list of American companies by revenue.

In 2014, the company was sold to Canada to work Desjardins Group, which continues to use the name State Farm.

History

State Farm Insurance in Ontario.
State Farm was founded in 1922 by retired farmer George J. Mecherle as a company car insurance Mutual owners of its policyholders. Special slaving on auto insurance for farmers, and later expanded its services to other types of insurance, such as homeowners and life insurance, and banking and financial services.

The jingle Farm State ( "Just a good neighbor, Farm State there") written by songwriter American Barry Manilow in 1971. The insurance and free Weezer in 2011.In jingle trade first 1960 State Farm was created for The Pack Program benny.

In December 2013, State Farm had 65,000 employees and 18,000 agents. Statistics February 2014 to display services 80 million program in the United States and Canada, and more than 44,000,000 given for cars, 27,000,000 fire, 7,000,000 lives, and the bank accounts of over 2 million.

Edward B. Rust, Jr., and the chairman. Michael Tipsord the Government CEO of Farm Mutual Automobile Insurance Company, and director and officer of the chief executive Farm Fire State and Casualty Company, State Farm Life Insurance Company, and other principal provisions of the Farm State.

In 2014, the company was sold to work in Canada to Desjardins Group. policy in Canada must be transferred to Desjardins Group on January 1, 2015, State Farm brand continues to be used for agency and marketing.

Measure

State Farm logo embedded tri-oval created in the 1940 mid-to-late and was updated in 1953. For almost 60 years, the plan was essential to its brand image.

On December 15, 2011, State Farm decided to send tri-oval logo embedded in its logo today to show services companies in the key auto, fire, life. New was introduced on January 1, 2012, marking 90 years of the company. It consists of a simple three-parabolic design against State Farm wordmark. According to Pam El, Marketing Vice President of State Farm, change the image needed to employ bolder presence to compete in today's world of particles.

Companies

State Farm Mutual Automobile Insurance Company is the parent company of the company Farm in many state under full:

Farm Fire and Casualty State Company
State Farm Life Insurance Company
State Farm Life and Accident Assurance Company (NY / CT / WB)
State Farm County Mutual Insurance Company of Texas (TX auto)
State Farm Mutual Insurance Company of Texas (TX preferred auto)
State Farm Indemnity Company / State Farm Guaranty Insurance Company (NJ auto)
State Farm General Insurance Company (CA home)
State Farm Florida Insurance Company (FL home)
State Farm Lloyds (TX home / trade)
State Farm Bank, F.S.B.
State Farm Investment Management Corp. (SFIMC)
State Farm VP Management Corp. (SFVPMC)
State Farm International Service, Inc.
State Farm Associate's Trust Fund
Trust Mutual Fund State Farm
Farm Investor Services State (Canada) Co.
State Farm Finance Corporation of Canada
SF Placement Insurance Corporation of Canada
Insurance Placement Services, Inc.
State Farm International Life Insurance Company Ltd.
Plaza One Realty Co.
State Farm Guaranty Insurance Company
State Farm Trust Product of the variables
Amberjack Ltd. (Their)

Eating

The building trade from the State Farm "Get State OK" campaign premiered in June 2011, the increase in financial expenses. As a result, the information of the State Farm and favorability has increased significantly. The campaign aims to make humor out of problems is unfortunate that we are facing predators. These pronouncements therefore the light conditions by showing how easy it is to contact the agency to correct the problem that occurred. Each of these disclosures follow a similar structure. A group of one to three years for them to get this unfortunate situation. A group call their State Farm agent by singing the jingle "like a good neighbor, State Farm is". The State Farm agent will appear to help the team out of their problems. There are a few announcements deviation from the building, but they follow the same route in the end.

Also in the State Farm commercials with the words "State of ..." and other name describing certain. One notable trade shows someone listens 3:00 in the morning the phone and State Farm representative. This begins a State of unrest. the man's wife sees as meaning the device secretive. "Is Jake from State Farm" He is suspicious and asks him on the phone, her husband says. the man's wife takes the phone and says, "What are you wearing, Jake from State Farm? '", which agents respond, "Well, kis" shy. Still believing woman, the woman says, "He sounds a", where the man replies, "Well son, so ..." In May 2015, a variation Kingdom This played, Starring The Coneheads on Saturday Night Live, and Dan Aykroyd and Jane Curtin reprising their role as Dar and Prymaat. This began a campaign ad that later added Laraine Newman as Connie.

The Hoopers

Hoopers a series of commercials State Farm targeting families, including NBA players Chris Paul is playing the father, Deandre Jordan plays his mother, Kevin Love playing son, Kevin Garnett playing grandfather Damian Lillard plays the baby. In addition, the State Farm agent plays the role of a neighbor useful set of sale.


Commodity series currently two commercials, including "spoiled" and "Hawks and Hornets."